27 Nisan 2011 Çarşamba

Website Marketing – New Customers And More Income

For those who don’t know, website marketing is all about driving visitors to your website and to encourage them to take the actions needed so that you will make money. One thing that is certain is that there are more and more people going online for services and purchases. Therefore do not miss this huge gold mine! Website marketing isn’t difficult and by following the advice below you will soon be reaping the benefits of new customers and more orders.


Let the experts take care of your website marketing.


The first thing that you want to do is get a lot of incoming links from external sites. This is a very effective way to get more traffic to your web site. If you have more websites linking to your site, you have definitely higher chances that prospects will land on your website. Carefully placed links will work for you day and night as people will be curious to see what you offer on your web site!



External links will also be noticed by Bing, Yahoo and Google who take not of sites with these kinds of links. Search engines see external links as a vote for your site’s credibility and popularity and the more you have the more credible you are. Hence your sites will get higher ranking if you have more links, which in turn will drive more customers for you!


The design of your web site should not be your prime concern! People using the Internet are searching for a quality solution to their problem and usually couldn’t care less about fancy sites. Visitors will not be impressed with slow loading flash animations, spinning text and all that nonsense so keep it simple. Don’t cover your site with pictures. While images are a good to attract visitors to read more on your offers, too much of them will sidetrack their attention.


Instead, give your visitors a site filled with first class content and information with a good call to action. This is essential for your conversions from visitors to customers. Quality will always win the day over fancy designs in online marketing. Try to keep your site updated and add new information regularly. If your web site says copyright 2006 on it and the content hasn’t been updated for years then then visitors will leave in their droves.


Tell your visitors that you appreciate their visit and tell them about new stuff. As you should know by now, the Internet had created so many other options to customers, that with just a click, they are gone. So do everything you can to answer their questions straight away with quality information and keep it friendly. For instance, your website is recommended to present important particulars such as contact details, terms and conditions, privacy details and a site map for easy navigation.


Finally, do not be afraid to spend some money on website marketing. After all, compared to the traditional way of marketing such as brochures, flyers, and advertisement, it is only cost a fraction of the cost! Even though you maybe a little skeptical about the Internet and online marketing, it is certainly worth trying as the rewards that you can gain from it can be substantial.

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